Electronic commerce took off as restrictions to circulate or open traditional businesses began to apply, hand in hand with the decree of social, preventive and compulsory isolation (ASPO), and those first digital purchases were made mainly in already established marketplaces and According to a recent study by Kantar and the Argentine Chamber of Electronic Commerce (CACE), in the first half of the year, e-commerce moved more than 314,000 million pesos, 104 percent more year-on-year.
But two-thirds of that total corresponds to purchases that were made between April and June when the confinement was stricter. And although marketplaces grew in that period, so did their own online sales sites, which augurs a change in habits that may be auspicious for new marketplaces.
Many of these new sales portals are thematic or sectoral, and which arose from the hand of the pandemic and in light of the Internet consumption boom in Argentina. In this note we will tell you which are the new marketplaces in the local market.
There are also marketplaces that do not charge any commission, or that allow you to publish a few products for free, but they are less and less.
Online buyers can access these marketplaces to consult the catalog of various brands, search by product type, price and a multitude of keywords. Its main attraction is to make quick comparisons from the same web page.
Despite all its advantages, a marketplace is a very competitive place. Sellers typically have to go through a selection process, meet requirements in their published product content, and attract customers from among many competitors and without much personalization.
An online marketplace is influenced by algorithms and rules that determine which products are featured on the platform. The best-known brands often appear on the best-seller and popular lists, dwarfing the small ones or newcomers.
Electronic commerce took off as restrictions to circulate or open traditional businesses began to apply, hand in hand with the decree of social, preventive and compulsory isolation (ASPO), and those first digital purchases were made mainly in already established marketplaces and According to a recent study by Kantar and the Argentine Chamber of Electronic Commerce (CACE), in the first half of the year, e-commerce moved more than 314,000 million pesos, 104 percent more year-on-year. But two-thirds of that total corresponds to purchases that were made between April and June when the confinement was stricter. And although marketplaces grew in that period, so did their own online sales sites, which augurs a change in habits that may be auspicious for new marketplaces. Many of these new sales portals are thematic or sectoral, and which arose from the hand of the pandemic and in light of the Internet consumption boom in Argentina. In this note we will tell you which are the new marketplaces in the local market. There are also marketplaces that do not charge any commission, or that allow you to publish a few products for free, but they are less and less. Online buyers can access these marketplaces to consult the catalog of various brands, search by product type, price and a multitude of keywords. Its main attraction is to make quick comparisons from the same web page. Despite all its advantages, a marketplace is a very competitive place. Sellers typically have to go through a selection process, meet requirements in their published product content, and attract customers from among many competitors and without much personalization. An online marketplace is influenced by algorithms and rules that determine which products are featured on the platform. The best-known brands often appear on the best-seller and popular lists, dwarfing the small ones or newcomers.
